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May 21, 20242 min read
TailGate Brewery Releases New Juice Wizard IPA
Juice Wizard is the first character debut in TailGate’s latest magical saga, the Wizards’ Order IPA Series NASHVILLE, May 7, 2024...

May 21, 20243 min read
Indeed Brewing Company Announces 2024 Whirlygig Music Lineup
MINNEAPOLIS, MN, April 2024: Indeed Brewing Company is excited to announce the music lineup for Whirlygig, a music, beer, and art...

May 21, 20243 min read
On May 4, Drink Like A German at Prost Brewing Co.’s Annual Maifest Celebration
Prost to tap ceremonial German kegs of Maibock at Maifest DENVER (April 19, 2024) – Prost Brewing Co.’s highly anticipated spring...


Apr 29, 20241 min read
2.1+ Billion Impressions in 1Q for Lawson's Finest Liquids
Executing a strategic media relations strategy since onboarding with Lawson's Finest Liquids on March 15th, 2023, we've targeted their...

Apr 15, 20244 min read
Lawson’s Finest Liquids Releases First Ever Impact Report
The impact report provides a transparent look into the B Corp Certified brewery’s social and environmental initiatives WAITSFIELD, VT...

Apr 9, 20243 min read
Austin Eastciders Introduces Rico Tepache, a New Texas-Style Tepache
The Austin-based team of Blake’s Beverage Company brings a traditional Mexican beverage to shelves with a modern, Texas spin AUSTIN,...

Apr 9, 20243 min read
Can’d Aid and The Yasso Game On! Foundation Partner for Second Annual National Give Back Tour
Can’d Aid and Yasso team up to donate another 1,200 bikes to kids in 2024 Longmont, Colo., March 13, 2023 — National nonprofit Can’d...

Apr 9, 20242 min read
Prost Brewing Company Now Available for Contract Brewing & Co-Packing
DENVER (April 9, 2024) – Prost Brewing Co. invites you to brew like a German at its new, 60,000 sq. ft. brewery in Northglenn, Colo. The...

Apr 9, 20242 min read
Lawson’s Finest Liquids Releases Collaborative Patagonia Provisions Kernza® Lager
This taproom-only, limited release featuring regenerative grains is available now WAITSFIELD, VT (April 9, 2024) – Lawson’s Finest...

Apr 9, 20242 min read
TailGate Brewery Releases Sounds Strawberry Lemonade Shandy in Partnership with the Nashville Sounds
Sounds Strawberry Lemonade Shandy is back for the season at First Horizon Park and TailGate Brewery NASHVILLE, Mar. 29, 2024 –...

Apr 5, 20243 min read
Lawson’s Finest Liquids Releases Path of Totality Black IPA
Path of Totality is brewed to celebrate a once-in-a-lifetime solar eclipse WAITSFIELD, VT (March 28, 2024) – Lawson’s Finest...


Mar 26, 20242 min read
Altered State Distillery Brand Development Case Study
Client Challenge - A distillery with a name and a focus on distributing whiskey, it was Turn It Up’s task to understand the founders...

Mar 26, 20243 min read
TailGate Brewery Taps Murfreesboro, TN as its Newest Craft Beer and Pizza Hub
Murfreesboro will be the newest home of Tennessee’s favorite craft beer and pizza hub NASHVILLE, Mar. 25, 2024 – TailGate Brewery, a...


Mar 20, 20243 min read
2024 RITUAL Mountain Bike Film Tour Announces National Dates, Locations and Partners
RITUAL Mountain Bike film toRITUAL Mountain Bike film tour will hit 50 cities across the US, with premier events in 10 key cities...

Mar 20, 20242 min read
Indeed Brewing Company Releases THC & CBD Seltzers in Milwaukee
Sparkling THC beverages are now available in the Walker’s Point taproom. Milwaukee, March 14, 2024: Indeed Brewing Company is releasing...

Mar 20, 20242 min read
Indeed Brewing Company Releases Imperial Pistachio Cream Ale
Indeed’s cult-favorite Pistachio Cream Ale gets bigger and better with 19.2 oz cans of Imperial Pistachio Cream Ale Minneapolis, March...

Mar 20, 20243 min read
Blake’s Hard Cider and Gypsy Spirits Release Triple Jam Vodka Collaboration
ARMADA, MI, Mar. 12, 2024 – The teams behind two beloved Michigan beverage brands, Armada-based Blake’s Hard Cider and Petoskey-based...

Mar 7, 20242 min read
Here Comes the Sun: Blake’s Hard Cider’s Cherry Limeade Is Back
Soak up the sun with Blake’s Cherry Limeade available just in time for spring and summer ARMADA, MI, Mar. 6, 2024 – Blake’s Hard Cider is...


Mar 7, 20243 min read
Indigenous-owned Hemp Company Canndigenous Releases First THC + CBD Seltzer at Reservation Economic Summit
Packaging Design + Product Photography by Turn It Up Media / Michael Eldridge for Canndigenous Cambridge, Wis., Mar. 7, 2024 — ...


Mar 4, 20243 min read
Lawson’s Finest Liquids Celebrates B Corp Month
(Photo Credit: Lawson’s Finest Liquids) - The Vermont brewery is one of only 18 US breweries to achieve the prestigious B Corp...
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