top of page


Outerbike & Can’d Aid Rallied Volunteers to Build & Donate 60 Bikes for Kids!
Outerbike’s Moab event kicked off with a meaningful Can’d Aid bike build event to support kids at the local community center and in the Navajo Nation through the Diné Bike Project Longmont, Colo., November 7, 2025 — Outerbike is not only the best bike demo event in the universe—it’s also a powerful force for giving back! Outerbike recently partnered with national nonprofit Can’d Aid to build and donate 60 bikes to kids during its demo event in Moab. In early October, Outerb
Nov 13, 20252 min read


Whiskey On The Web: You Can Now Order Hoot + Howl Mountain-Crafted Spirits Online
For the first time, get your hands on Hoot + Howl online for nationwide delivery. Golden, Colo. October 24, 2025 – Hoot + Howl Spirits is now offering award-winning spirits for purchase online nationwide. For the first time, spirits lovers outside of Colorado can get their hands on Hoot + Howl’s lineup of mountain-crafted spirits, including Armagnac Cask Bourbon, which earned a silver medal and the title of Best of Colorado at the recent 2025 Heartland Whiskey Competition,
Oct 28, 20252 min read


High Rise Grows THC Beverages at Off- and On-Premise Retailers Across 20 States
High Rise leads the THC beverage category in 2025 with big flavor and bigger growth Charleston, SC (Oct. 13, 2025) – High Rise Beverage Co. is making its mark on bars, restaurants, and coolers across the U.S. With an innovative lineup of flavorful THC beverages made with real fruit, the Charleston-based THC seltzer producer doubled points of distribution this year, reaching a 20 state distribution footprint and online DTC delivery nationwide, a growth of 10 states in the la
Oct 28, 20252 min read


Craft Beer & Brewing: The Brewery Workshop
The Brewery Workshop brings together experienced brewery operators along with respected industry professionals to help breweries in...
Sep 15, 20251 min read


Hoot + Howl Spirits’ Historically Inspired Spirits Highly Awarded at Heartland Whiskey Competition
Colorado’s newest distillery named Best of Colorado at first entered competition (Photo: Turn It Up Media) Golden, Colo., Sept. 11, 2025 – Hoot + Howl Spirits ’ mountain-crafted, historically inspired spirits earned three major awards at The 2025 Heartland Whiskey Competition . The Colorado distillery earned the title of Best of Colorado and a silver medal for its Armagnac Cask Bourbon as well as a silver medal for its soon-to-be-released Amaro Cask Bourbon. The Heartland
Sep 11, 20252 min read


REEB Cycles Releases “REEB Rocky Mountain IPA” Collaboration Beer
REEB Cycles’ REEB Rocky Mountain IPA Collaboration is available exclusively on draft and in Crowlers to-go at the Hooptie Bike Lounge in Longmont, CO. (Photo: Turn It Up Media) Longmont, Colo., Sept. 4, 2025 – Two hands-on Longmont, Colo.-based companies, REEB Cycles and Bootstrap Brewing , collaborate to celebrate the bond between beer and bikes with REEB Rocky Mountain IPA. Brewed a bike ride away from REEB Cycles’ Hooptie Bike Lounge at Bootstrap, this limited release 7.
Sep 11, 20252 min read


TailGate Brewery Invests in Retailers to Bring Traditional Draft Lager Experience to Tennessee
TailGate Brewery will provide complementary side-pull handles, bartender training, and custom glassware to retailers pouring Lager Projekt NASHVILLE, August 22, 2025 – TailGate Brewery , Tennessee’s fastest growing brewery, is bringing an authentic lager experience to Tennessee with the state-wide release of its new Lager Projekt (4.8% ABV), a traditional helles style lager, this month. TailGate Brewery will provide custom glassware, traditional side-pour draft handles, and
Sep 11, 20252 min read


Softopper + Cody Webb Content Creation and Influencer Marketing
Through our experience and relationships we were able to capture the versatility of the Softopper when used by professional dirt bike...
Sep 8, 20251 min read


Fourth Annual Pre-GABF "Brewery and Media Mixer" (BAMM) at Oskar Blues Grill & Brew Market Street
Turn It Up Media, Colorado Brewers Guild, Visit Denver and Oskar Blues Fooderies are teaming up for the fourth annual Brewery and Media Mixer (BAMM) this Wednesday October 8th, 2025 ahead of Denver’s biggest beer holiday - the Great American Beer Festival. Brewers, owners, and marketing teams, can join us tell their story to journalists over food and beer from 4-6 pm as we showcase the diversity of Colorado’s craft brewery scene at Oskar Blues Grill & Brew on Market Street.
Aug 26, 20253 min read


Case Study: A Full-send Brand Launch with Hoot + Howl Spirits
Callan Deline’s bold, mountain-inspired spirits began with a passion for blending tradition and innovation and a love for hootin’ and howlin’ under the wide-open skies. It was a recipe for an innovative new Colorado spirits brand just waiting to be brought to life - this is the moment Turn It Up was built for. Turn It Up provides an experience driven roadmap to bring your mountain top brand inspiration to life through a focus on four key phases: brand development, content cre
Aug 21, 20259 min read


The Cane Creek Pisgah Project Bike Raffle Returns for 2025
One-of-a-kind gravel bike raffle supports the Pisgah Conservancy Asheville, NC — Cane Creek Cycling Components is proud to announce the...
Aug 20, 20254 min read


Lawson’s Finest Liquids Celebrates a Bright First Half of 2025 With Flagship IPA Sip of Sunshine Earning Double-Digit Growth
Brewery-fresh IPAs, intentional growth, and a commitment to building community continue to light the way for the Vermont B Corp certified brewery WAITSFIELD, VT (August 5, 2025) – 10 years after its debut, Lawson’s Finest Liquid ’s iconic flagship IPA Sip of Sunshine is experiencing double-digit growth in the first half of 2025. The Vermont-based, B Corp Certified brewery is reaping the benefits of intentional growth and strategic investments in values-based programs across
Aug 20, 20253 min read


REEB Cycles X Industry Nine Launch Limited Edition Bronze Project Bikes
The REEB Cycles x Industry Nine Bronze Project Bikes are Available Exclusively for the Month of August ...
Aug 5, 20252 min read


Hoot + Howl Spirits Brings Long-lost Processes to Modern Spirits Lovers
Ancient and all-but-forgotten techniques like tranchage set Hoot + Howl apart Golden, Colo., July 30, 2025 – Based in Golden, the newest...
Aug 5, 20252 min read


TailGate Brewery's Double-Digit Retail Growth in 2025 Driven by Diversified Beverage Lineup, Local Focus, and Growth of Flagship TailGate Orange
TailGate Brewery’s craft beer and beverage lineup is thoughtfully crafted to drive success for chain retailers NASHVILLE, July 30, 2025 –...
Aug 5, 20253 min read


Root Shoot Spirits Joins Zero Foodprint in Support of Regenerative Agriculture
Every purchase of Root Shoot Spirits supports Zero Foodprint’s mission Loveland, Colo., July 10, 2025 – Root Shoot Spirits has...
Aug 5, 20252 min read


THC Fest at Indeed Brewing Company This Saturday, July 26
WHAT: Indeed Brewing Company is lighting up the Taproom and Beeryard with all things THC this Saturday, July 26 at THC Fest . Join us...
Aug 5, 20252 min read


Blast Off: Lawson’s Finest Liquids’ New Cosmic Shift IPA Will Benefit 10 Nonprofits Across 9 States
Lawson’s Finest’s new IPA will give back locally to nonprofits across the B Corp brewery’s distribution footprint WAITSFIELD, VT (July...
Jul 16, 20253 min read


Root Shoot’s Craft Malt Shines in NEW High Rye Straight Malt Whiskey
High Rye Straight Malt Whiskey is Colorado crafted with barley and rye sown, grown and malted on Root Shoot Malting’s 5th generation...
Jul 16, 20253 min read


EVENT: Summer Concert Series - Off the Dock at Indeed Brewing Company
Live music, cold beer, and summer nights - the perfect combo is back this at Indeed Brewing Company's Off The Dock Concert Series . The...
Jul 16, 20252 min read
bottom of page
