We’re thankful for the relationships and proud of the results setting our clients up for success and setting them apart from the industry despite the headwinds for much of the beverage industry in 2025. Although we are an agency, everyone at Turn It Up has sat on the other side of the desk and managed brands. We are storytellers and brand builders, not just designers, copywriters and strategists. That comprehensive brand experience provides intention to our approach and deli

The Brewery Workshop brings together experienced brewery operators along with respected industry professionals to help breweries in...

Through our experience and relationships we were able to capture the versatility of the Softopper when used by professional dirt bike...

Turn It Up Media, Colorado Brewers Guild, Visit Denver and Oskar Blues Fooderies are teaming up for the fourth annual Brewery and Media...

Callan Deline’s bold, mountain-inspired spirits began with a passion for blending tradition and innovation and a love for hootin’ and howlin’ under the wide-open skies. It was a recipe for an innovative new Colorado spirits brand just waiting to be brought to life - this is the moment Turn It Up was built for. Turn It Up provides an experience driven roadmap to bring your mountain top brand inspiration to life through a focus on four key phases: brand development, content cre

As 2025 kicks into the busy selling season and the 2025 Craft Brewers Conference week we wanted to reach out with a few updates on what...

Photo: Turn It Up Media/Michael Eldridge for Spirit Hound Distillers On Jan. 19, 2025, the TTB officially recognized American Single Malt Whisky  as its own category — a historic milestone and the first new US whisky classification in over 50 years. Following the designation, Spirit Hound Distillers  engaged Turn It Up® to leverage their authentic brand story and 13 year commitment to distilling award-winning American Single Malt Whisky. Turn It Up used a multi-pronged market

Connect face to face with industry leaders (and share a beer or three) with us at the Craft Brewers Conference. Turn It Up will be at...

Turning National Narratives Into Story Telling Opportunities and Brand Awareness Sometimes, the best opportunities aren’t planned—they’re...

A conference for independent Colorado craft brewers, by independent Colorado craft brewers. Hosted by the Colorado Brewers Guild, the...

We had amazing 2024 delivering 2,932 earned media placements and 38,638,275,094 impactful impressions supporting priority narratives for...

As the final tracks on side two of 2024 reach the run out groove (our favorite final track was Johnny BlueSkies- "One for the Road" ,...

Catch us grooving in our sweet spot, smack dab in the intersection of lifestyle content for beverage, cannabis and outdoor brands....

INDUSTRY SPEAKER :: We're thrilled to have Chad Melis (Turn It Up Founder) joining Craft Beer and Brewing  + Craft Spirits & Distilling...

Turn It Up Media, Colorado Brewers Guild and Oskar Blues Fooderies are teaming up for the third annual Brewery and Media Mixer (BAMM)...

Executing a strategic media relations strategy since onboarding with Lawson's Finest Liquids on March 15th, 2023, we've targeted their...

Client Challenge - A distillery with a name and a focus on distributing whiskey, it was Turn It Up’s task to understand the founders...

Headed to the MISSOURI CRAFT BREWERS GUILD annual conference this week? Join Turn It Up’s Media Relations Director for an insightful...

Led by experienced brewery brand builder Chad Melis, who spent over a decade elevating the Oskar Blues Brewery brand and now runs the...

Bring on the snow, meow! This season we are thrilled to announce we are working with Jones Pass Guides, a snowcat operation out of...