top of page
2.1+ Billion Impressions in 1Q for Lawson's Finest Liquids
Executing a strategic media relations strategy since onboarding with Lawson's Finest Liquids on March 15th, 2023, we've targeted their...
Apr 29, 20241 min read
Altered State Distillery Brand Development Case Study
Client Challenge - A distillery with a name and a focus on distributing whiskey, it was Turn It Up’s task to understand the founders...
Mar 26, 20242 min read
Missouri Craft Brewers Guild Annual Meeting & MBAA Joint Conference
Headed to the MISSOURI CRAFT BREWERS GUILD annual conference this week? Join Turn It Up’s Media Relations Director for an insightful...
Nov 6, 20231 min read
2023 Colorado Craft Brewers Summit :: How Quality Content Drives the Marketing Mix
Led by experienced brewery brand builder Chad Melis, who spent over a decade elevating the Oskar Blues Brewery brand and now runs the...
Nov 6, 20232 min read
Welcoming Jones Pass Guides
Bring on the snow, meow! This season we are thrilled to announce we are working with Jones Pass Guides, a snowcat operation out of...
Oct 2, 20232 min read
From Field to Bottle: Launching Root Shoot Spirits Single Malt Whiskey
We've been collaborating with our friends at Olander Farms and Root Shoot Malting for many years. When they reached out about supporting...
Sep 12, 20233 min read
BREWERY AND MEDIA MIXER: Second Annual GABF Kick Off Party on Sept. 20, 2023
Turn It Up Media and the Colorado Brewers Guild are teaming for the second annual Brewery and Media Mixer this Sept. 20 ahead of Denver’s...
Sep 7, 20231 min read
Celebrating Five Years of Turn It Up Media
It's been great taking a deep breath and revisiting the experiences with Oskar Blues Brewery and CANarchy Craft Brewery Collective that...
Jul 28, 20234 min read
Turn It Up Media Wins Four Craft Beer Marketing Awards "CRUSHIES"
The Craft Beer Marketing Awards (CBMAS) Honor the Best Beer Marketing and Design From Across The World. The Craft Beer Marketing Awards,...
May 11, 20234 min read
Paul Cauthen at Music City Walk of Fame Park at Craft Brewers Conference 2023.
Presented by Turn It Up Media and Rhizome Productions, “Paul Cauthen at Music City Walk of Fame Park” will feature craft beer, local food...
Apr 4, 20233 min read
Turn It Up Media is Colorado Brewers Guild Collaboration Fest Event Sponsor and Promotional Partner
As an Allied Trade Member of the Colorado Brewers Guild Turn It Up Media is thrilled to be a 2023 Collaboration Fest event sponsor and...
Mar 9, 20231 min read
Chad Melis to Speak at Craft Beer Professional CBP Connects: Milwaukee on June 21st.
Click HERE for the full CBP Connects schedule of events and to register. UNDERSTANDING THE THREE TIERS OF MEDIA RELATIONS HOW TO PLAN,...
Mar 2, 20232 min read
Chad Melis to Speak at the Colorado Craft Brewers Summit / WIN a Photoshoot for your Brewery
As a Premium Allied Trade Partner of the Colorado Brewers Guild, Turn It Up will have a booth at the Colorado Craft Brewers Summit on...
Nov 28, 20222 min read
BREWERY AND MEDIA MIXER: Join the Colorado Brewers Guild and Turn It Up on Oct. 5
Turn It Up is partnering with the Colorado Brewers Guild on Oct. 5 to host a one-of-a-kind brewery and media mixer ahead of Denver’s...
Nov 28, 20222 min read
Media Relations: Building Momentum for Spirit Hound Over Six Months
Last year, we wrote about our brand development project with Spirit Hound Distillers. Spirit Hound is a neighboring distillery in our...
Nov 28, 20223 min read
GO TO MARKET STRATEGY: BERTHOUD BREWING
We earn share of mind with multi-use retail programming campaigns to deliver value to the distributor, retailer and customer, earning...
Nov 28, 20221 min read
Brewbound Frontlines: What a Shift in Social Media Engagement Means for Breweries
We're grateful to have Chad Melis (TIU founder) share the Turn It Up Media perspective in a Brewbound Frontlines panel led by Jessica...
Nov 28, 20221 min read
2022 Craft Brewers Conference Official Event - THANK YOU!
Turn It Up was stoked to see the craft beer industry come together once again in Minneapolis and to work Rhizome Productions and an...
Nov 28, 20221 min read
Turn Up Your Beverage Brand Image With Photography
Exceptional product and lifestyle photography is a must for any brand hoping to stand out in today's cutthroat marketing landscape. In...
Nov 28, 20222 min read
PR Pros-Chad Melis of Turn It Up Media On The 5 Things You Need To Create A Highly Successful Career
Photo: Fredrik Marmsater Photography "Be true to yourself. Be selective about committing to an industry you are truly passionate about....
Nov 28, 20221 min read
bottom of page