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Celebrating 5 Years: Building the Mainstage Brewing Brand Story and Logo Suite Case Study
Five Years of Community, Craft Beer, and Live Music in Lyons, CO As we celebrate the five year anniversary of Mainstage Brewing this weekend we’re hitting rewind to one of our favorite local projects, a brand development engagement to develop their look, tone and feel. From brand story to logo suite, we helped Eric Kean and Sam Scruby translate a shared vision into a brand that has been brewing community under the stage lights ever since. Mainstage Brewing is rooted in our sm
May 224 min read


Turn It Up Media Wins Three "Excellence in Packaging" Awards at the 2026 ADI International Spirits Competition
Turn It Up Media wins three ADI Excellence in Packaging awards for Hoot + Howl Spirits. See how intentional brand development earns shelf space.
May 203 min read


Websites and a Ton More: How Turn It Up Media Builds Brands That Keep It Real
Your website is your digital taproom, the online home where your brand vibe lives, breathes, and invites people in. But a great website is a single note in an authentic path to your brand story. At Turn It Up Media, we don't just build websites (we have never addressed the website as a standalone service before, until 3,2,1...now). We help passionate founders, brewers, distillers, farmers, riders and authentic visionaries show up in a real way, with clarity, creativity, and a
May 145 min read


2025 Turn It Up Beverage Wrap Up
We’re thankful for the relationships and proud of the results setting our clients up for success and setting them apart from the industry despite the headwinds for much of the beverage industry in 2025. Although we are an agency, everyone at Turn It Up has sat on the other side of the desk and managed brands. We are storytellers and brand builders, not just designers, copywriters and strategists. That comprehensive brand experience provides intention to our approach and deli
Jan 284 min read


Hoot + Howl’s Award-Winning Amaro Cask Bourbon Now Available
Hoot + Howl’s unique Amaro Cask Bourbon medaled at the 2025 Heartland Whiskey Competition Golden, Colo. November 20, 2025 – Today marks the official launch of Hoot + Howl Spirits ’ highly anticipated Amaro Cask Bourbon, now available for the first time online with direct-to-consumer nationwide shipping. Fresh off a silver medal win at the 2025 Heartland Whiskey Competition, the Amaro Cask Bourbon joins the distillery’s growing lineup of mountain-crafted, historically inspire
Nov 21, 20252 min read


Hoot + Howl Spirits’ Historically Inspired Spirits Highly Awarded at Heartland Whiskey Competition
Colorado’s newest distillery named Best of Colorado at first entered competition (Photo: Turn It Up Media) Golden, Colo., Sept. 11, 2025 – Hoot + Howl Spirits ’ mountain-crafted, historically inspired spirits earned three major awards at The 2025 Heartland Whiskey Competition . The Colorado distillery earned the title of Best of Colorado and a silver medal for its Armagnac Cask Bourbon as well as a silver medal for its soon-to-be-released Amaro Cask Bourbon. The Heartland
Sep 11, 20252 min read


Award Winning Case Study: A Full-send Brand Launch with Hoot + Howl Spirits
Callan Deline’s bold, mountain-inspired spirits began with a passion for blending tradition and innovation and a love for hootin’ and howlin’ under the wide-open skies. It was a recipe for an innovative new Colorado spirits brand just waiting to be brought to life - this is the moment Turn It Up was built for. 2026 American Distilling Institute (ADI) International Spirits Competition awards earned • Excellence in Packaging Trophy – Off-the-Shelf Packaging Champion • Excelle
Aug 21, 202510 min read


Make Some Noise: Introducing Hoot + Howl Spirits
This new Colorado distillery explores historically inspired spirits and traditional recipes with an innovative twist. Photo: Turn It Up Media / Michael Eldridge Golden, Colo., May 27, 2025 – Hoot + Howl Spirits is Colorado’s newest distillery. Based in Golden, Hoot + Howl reimagines historical spirits and traditional recipes with exceptional ingredients, thoughtful production practices and flavors designed to elicit spontaneous o
May 29, 20253 min read


Brand Identity: Bringing the Spirit Hound Distillers Story To Life
This spring we completed work on a brand development project for award-winning Lyons, CO distillery, Spirit Hound. We’ve known the...
Nov 28, 20222 min read


REDEVELOPING THE BERTHOUD BREWING CO. BRAND
BRAND DEVELOPMENT Earlier this year we fielded a call from Mark and Jesse Sommers, the father-son duo who had recently transitioned from...
Nov 28, 20226 min read
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