For Turn It Up Media, we measure success by how much we can amplify our client’s story and reach. In a targeted effort aimed at the Great American Beer Festival, September 17th through the 21st, we experienced a ton of earned media coverage for our client #CANarchy Craft Brewery Collective. The extraordinary week gained national coverage from Forbes, Men's Journal, USA TODAY, Paste Magazine, Food Network & a local article in The Colorado Sun. In addition, we placed CANarchy P

Listen to our founder, Chad Melis, talk brand authenticity & leadership through accountability and empowerment during his time at Oskar Blues Brewery with Lori Jones via the Avocet Communications Podcast Episode 212. Click HERE to listen. Listen And Learn: About his untraditional approach to interviewing. People-powered “do-goodery.” How he bridges and builds off the brand’s many extensions. About Can’d Aid and how it has raised more than $3.4 million. How the Oskar Blues’ ta

MSN / Food & Wine - The 25 Most Important American Craft Beers Ever Brewed - Rad that Turn It Up Media client Oskar Blues Brewery, a disruptive little brewery from the small town of Lyons, Colorado, can make such a big impact on the national stage. Well done Dale Katechis & a growing crew of hard working folks. Nice photo Eddie Clark Media Read the article HERE. #CraftBeer #TurnItUpNOW #CANarchy #MSN #MediaRelations #DalesPaleAle

Exciting to have Turn It Up Media be part of connecting the dots between Three Weavers Brewing Company and CANarchy Craft Brewery Collective collaboration w/ an authentic and meaningful piece by John Verive / Los Angeles Times. Great job and congratulations Lynne Weaver / Alexandra Nowell. Read the article HERE. #CANarchy #TurnItUpNOW #losangeles #brewery #CraftBeer #MediaRelations

Turn It Up Media has announced the CANarchy Craft Brewery Collective as their first client. After spending more than a decade directing all marketing activities at Oskar Blues Brewery and more recently acting as Marketing Director at CANarchy, Chad Melis (Turn It Up Media Co-Founder) has announced they will initially work with CANarchy as their exclusive craft brewery partner. Melis will continue to provide media relations for its seven craft beer companies, including Oskar

After spending 10 years as the marketing director for Oskar Blues Brewery, and more recently the Canarchy Craft Brewery Collective, media relations guru Chad Melis has struck out on his own. Melis, who was an integral part of the Oskar Blues and Canarchy organizations, acting as a national spokesman and overseeing a team 20 marketing employees, launched ‘Turn it Up Media’ in early August. Click HERE for full article. Melis, who was with Oskar Blues as it grew from 13,000