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Leading the Pack: Colorado’s Hoot + Howl Spirits Wins Big in 2026
Hoot + Howl’s unique branding, created in collaboration with Colorado-based beverage and outdoor marketing agency Turn It Up Media, also received recognition at the ADI Spirits Competition, bringing home a Double Gold Medal for Excellence in Packaging for Black Tea Liqueur; an Excellence in Packaging Trophy in the off-the-shelf packaging category; and an Excellence in Packaging Double Gold Medal for the Hoot + Howl brand identity.
May 263 min read


Celebrating 5 Years: Building the Mainstage Brewing Brand Story and Logo Suite Case Study
Five Years of Community, Craft Beer, and Live Music in Lyons, CO As we celebrate the five year anniversary of Mainstage Brewing this weekend we’re hitting rewind to one of our favorite local projects, a brand development engagement to develop their look, tone and feel. From brand story to logo suite, we helped Eric Kean and Sam Scruby translate a shared vision into a brand that has been brewing community under the stage lights ever since. Mainstage Brewing is rooted in our sm
May 224 min read


Turn It Up Media Wins Three "Excellence in Packaging" Awards at the 2026 ADI International Spirits Competition
Turn It Up Media wins three ADI Excellence in Packaging awards for Hoot + Howl Spirits. See how intentional brand development earns shelf space.
May 203 min read


Websites and a Ton More: How Turn It Up Media Builds Brands That Keep It Real
Your website is your digital taproom, the online home where your brand vibe lives, breathes, and invites people in. But a great website is a single note in an authentic path to your brand story. At Turn It Up Media, we don't just build websites (we have never addressed the website as a standalone service before, until 3,2,1...now). We help passionate founders, brewers, distillers, farmers, riders and authentic visionaries show up in a real way, with clarity, creativity, and a
May 145 min read


REEB Cycles Introduces Two New Hardtails for 2026
Customizable American-made and Taiwan-crafted, both frames are built by hand and built to last. March 4, 2026 – Longmont, Colo. – As REEB Cycles celebrates its 15th anniversary, the Colorado-based fabricator is introducing two new steel hardtail frames and international availability for 2026: the Re:Dikyelous and the Hall Pass . Built around the same aggressive trail philosophy and modern hardtail geometry, the two frames offer riders a choice between a customizable Ameri
Mar 93 min read


2025 Turn It Up Beverage Wrap Up
We’re thankful for the relationships and proud of the results setting our clients up for success and setting them apart from the industry despite the headwinds for much of the beverage industry in 2025. Although we are an agency, everyone at Turn It Up has sat on the other side of the desk and managed brands. We are storytellers and brand builders, not just designers, copywriters and strategists. That comprehensive brand experience provides intention to our approach and deli
Jan 284 min read


Hoot + Howl’s Award-Winning Amaro Cask Bourbon Now Available
Hoot + Howl’s unique Amaro Cask Bourbon medaled at the 2025 Heartland Whiskey Competition Golden, Colo. November 20, 2025 – Today marks the official launch of Hoot + Howl Spirits ’ highly anticipated Amaro Cask Bourbon, now available for the first time online with direct-to-consumer nationwide shipping. Fresh off a silver medal win at the 2025 Heartland Whiskey Competition, the Amaro Cask Bourbon joins the distillery’s growing lineup of mountain-crafted, historically inspire
Nov 21, 20252 min read


Whiskey On The Web: You Can Now Order Hoot + Howl Mountain-Crafted Spirits Online
For the first time, get your hands on Hoot + Howl online for nationwide delivery. Golden, Colo. October 24, 2025 – Hoot + Howl Spirits is now offering award-winning spirits for purchase online nationwide. For the first time, spirits lovers outside of Colorado can get their hands on Hoot + Howl’s lineup of mountain-crafted spirits, including Armagnac Cask Bourbon, which earned a silver medal and the title of Best of Colorado at the recent 2025 Heartland Whiskey Competition,
Oct 28, 20252 min read


Hoot + Howl Spirits’ Historically Inspired Spirits Highly Awarded at Heartland Whiskey Competition
Colorado’s newest distillery named Best of Colorado at first entered competition (Photo: Turn It Up Media) Golden, Colo., Sept. 11, 2025 – Hoot + Howl Spirits ’ mountain-crafted, historically inspired spirits earned three major awards at The 2025 Heartland Whiskey Competition . The Colorado distillery earned the title of Best of Colorado and a silver medal for its Armagnac Cask Bourbon as well as a silver medal for its soon-to-be-released Amaro Cask Bourbon. The Heartland
Sep 11, 20252 min read


Altered State Distillery Brand Development Case Study
Client Challenge - A distillery with a name and a focus on distributing whiskey, it was Turn It Up’s task to understand the founders...
Mar 26, 20242 min read


REDEVELOPING THE BERTHOUD BREWING CO. BRAND
BRAND DEVELOPMENT Earlier this year we fielded a call from Mark and Jesse Sommers, the father-son duo who had recently transitioned from...
Nov 28, 20226 min read
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